fload

In our third week, we have implemented some changes in regards to our key partners and cost structure. We have learned that since our product is an App our key focus is to have a perfectly functioning product and therefore we need to focus on developers as our key partner to engage in continuous improvements and a perfect development of fload. 
We also changed our approach to which customer segment to target. With formulating hypothesis we assumed that only digitally inclined people would be open to use fload and therefore changed it accordingly. 

We have also formulated some key hypothesis we want to further test in the upcoming weeks which might lead to changes in our Business Model respectively.