
The Four Things a Service Business Must Get Right
Based on the differences between service businesses and product businesses, the article „The Four Things a Service Business Must Get...

Death by Competitive Analysis
This week we read a very interesting article: "Death by Competitive Analysis" in which Blank underlines that competitive analysis are no...

The Customer Development Manifesto: Reasons for the Revolution (part 2)
In the article "The Customer Development Manifesto: Reasons for the Revolution (part 2)" Banks continues to write about how the solution...

The Customer Development Manifesto: Reasons for the Revolution (part 1)
This week we stumbled across another very interesting article of Steve Blank sharing his wisdom about successful start ups. In the...

Why The Lean Startup Changes Everything
As young entrepreneurs, we know that launching a new company brings many challenges we need to be very aware of and that we constantly...